MF Communications sells refurbished and remanufactured phones and telephone systems. Their products were split over 5 different websites and needed to be combined into one, user-friendly website, bringing their value and customer service to the fore.
As this was not strictly an e-commerce site but more a catalogue for their services, this concept takes the user through a coherent "story" explaining what they do and their values. The text is interspersed with graphic strips to help break up the content and add interest. These coloured strips not only add colour but also highlight key points. This concept is also about contrast - large and small text, thick blocks of colour and thin lines to create a visually exciting piece. This contrast also allows the user to see and find the different sections at a glance.